Shanghai Yummy

Okay, I just saw a television advertisement for not a movie, but indeed, a trailer for a movie. Sure, it was for Return of the King, attached to an ad for Secondhand Lions, but dude. What has the world come to when people actually will go to a movie that they had no intention of actually seeing except for the purpose of seeing a trailer for another movie!?!?

Let me remind the readership that trailers are, in fact, advertisements themselves.

"What's next? 'Catch the Pepsi commercial after the premiere of Miss Match!'?" says yukino.

I really don't know what's more sad: the fact that there are people who will go to this movie just to see the trailer, or the fact that the studio has recognized this fact and is advertising it.

PGP Signed Entry